Learning objective

• Understanding effective VM trends and how to apply to today’s consumer
• How to create an effective Pop-Up Shop concept for the ultimate multi-sensory shopping experience for your customer
• E-Commerce: how to effectively apply VM principles across your digital & social channels

Course modules

Understanding Visual Merchandising Trends

How to apply visual merchandising trends to today’s consumer

The Importance of Colour

How to create a mindful experience for your customer using the colour wheel theory

Practical Task: Colours of Window Display

Practice redressing your store window or show case by creating key messages while considering use and placement of colour

Multi-Sensory Shopping Experience

Create an effective multi-sensory shopping experience for your customer

Planograms

Learn to use planograms to create brand consistency across the store

Practical Task: Create Your Own Planogram

Practice creating your own planogram for your in-store hot spot space in relation to your colour themed window

Introduction to e-Commerce

How to effectively apply practical VM principles across your digital and social channels

Practical Task: Composition Display for Socials

Create your choice of product composition, either symmetrical or asymmetrical, which can be used as a social media post

Creating an Online Window

How to utilise online space to promote new product launches and promotions

Practical Task: e-Commerce Homepage

Design an e-commerce homepage considering your theme or promotion to feature

For more information on our self paced courses please contact ;

Email info@visualmerchandisingcourses.co.uk

Mobile UK 00 44 7976 575847

Learning format

• Course is completed online, hosted on our Member Vault platform.
• 12 months access to the course platform.
• Duration: participants have the flexibility to learn at their own pace, up to 45 learning hours.
• Provided: reading material, video tutorials, 1:1 interactive tutoring via email.

Course fees

Cost per course per person: £99.00

Certificate

Participants will receive an official certificate upon successful completion of all modules

How to book

Self-Paced Courses are bookable via our online booking system. Simply click the booking tab below and select the day you would like your course access to start from, make payment via the secure platform. Then one of the VMC team will be in contact within 24 hours with your login details to assist you with accessing your chosen course.

Alternatively, for more information and to enrol please contact me via the contact us tab or via email info@visualmerchandisingcourses.co.uk