In Partnership with Ankorstore – Visual Merchandising Tips for a Successful Christmas

by | Nov 19, 2023

Following on from the lead up to the forthcoming Christmas period working with Longleat Safari Park and Tower Bridge, I have been supporting their retail teams with setting up their Christmas shops, window displays and in store experiences.

I wanted to share my 10 Visual Merchandising Top Tips for a successful Christmas Shop launch, these have been published as a blog article by Ankorstore to help offer support and tips to their Independent Retailers this Christmas.

The key areas I have highlighted within my article focus upon ;

Create theatre and atmosphere

Implement a strong and consistent Christmas theme

Christmas promotional spaces/ front of store hot spots

Tell your brand’s story

Use link selling techniques

Offer a bespoke hamper service

Transform your store fixtures for Christmas

Leverage your Christmas products to encourage customer flow

Create a multi sensory experience

Keep up to date with Christmas trends

If you are opening your retail store during the Christmas season, here are some key tips that you should keep in mind to successfully attract customers to your window and inside your store.

You can read the blog article which is available via the Ankorstore website :

Deck the Halls of Retail: 10 tips for a Successful Christmas Store launch | Ankorstore

 

All photos copyright of VMC.

Sarah Manning VMC Christmas 2023
Sarah Manning Tower Bridge 2023
Sarah Manning Tower Bridge 2023